About Floor Coverings of Magnolia

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 Who Is Richard

Richard is a dedicated husband of 32 years, father of three, and proud grandfather of two. Since relocating to Montgomery County in 2006, Richard and his family have embraced the local community and culture, choosing to make it their permanent home.

With a background in building products and construction management, he’s led large sales teams for major manufacturers, always fostering a culture focused on integrity and customer satisfaction.

Now, he brings this commitment to excellence to Floor Coverings International, aiming to deliver a remarkable experience for every customer.

 We Know Commitment

At Floor Coverings International of Magnolia, Richard and his team are dedicated to providing a seamless, customer-focused experience with their White Glove, Turnkey Service. Here’s how the process works:

  1. Book a Consultation – Schedule an appointment with one of our flooring experts at a time that suits you.

  2. In-Home Selection – Our mobile showroom and knowledgeable consultants come to your home, offering a tailored, convenient selection process.

  3. Professional Installation – Our skilled contractors handle the entire installation, from moving furniture to expert flooring placement, ensuring a clean finish and minimal disruption to your life.

  4. Follow-Up Care – After installation, we return for a follow-up visit to ensure everything meets our high standards, leaving you with flawless floors and peace of mind.

Let Floor Coverings International of Magnolia transform your space with quality, style, and unparalleled service.

We Are Dedicated To Giving You The Tools To Grow Your Business!

It’s tough being in business for yourself in home services.  That’s why I have worked so hard to bring you an entire coaching system to help you get more customers. But more than that: a program to help you build an ideal business that gives you a fantastic lifestyle.

And it’s why we partnered with Jim Augustus Armstrong...

About Jim Augustus Armstrong

Founder, Home Experts Alliance International

Jim is a sales and marketing expert and business coach to the flooring industry. He’s the Marketing Mastery columnist for Floor Covering News, and he produces and co-hosts the FCNews Marketing Mastery Webinars.

He is the President of Flooring Success Systems, and is the author of three books for business owners.  He has spoken at all the major industry events, including TISE, Coverings and Domotex.


Jim specializes in providing business owners with proven marketing and business systems that generate enormous profits and create freedom and walk-away power.

His coaching clients get fantastic results in any market and any economy.



Now, through HEA, he is making his expertise available to the entire home services industry.


PLUS you’ll hear from Jim's sphere of associates who are experts in marketing and business building from both inside and outside the home services industry.

HEA is an opportunity for you to take advantage of Jim's expertise, and for you to associate with top achievers from inside and outside our industry. It is designed as a "mastermind group" on sales, marketing, business building, personal development and success for home service pros.

Don't wait or hesitate to become a member in Home Experts Alliance!

4 Ways Floor Coverings of Magnolia Will Make Your Life 
Less Stressful and More Profitable!

1.  We make you look like a rockstar for referring us!  We have invested thousands of dollars in a system of “World Class Service” where YOUR CLIENTS are treated like royalty!  Your clients will LOVE YOU for referring us!

2. You and your referrals are protected by my 100%, Iron-Clad, Triple Guarantee:

Zero Regrets Guarantee.  During the first 30 days after your home installation, if you decide you don’t like your new flooring for whatever reason, I’ll replace the materials free of charge.  (Does not cover the cost of installation.)

Lifetime Installation Warranty. You NEVER have to worry about something going wrong with the installation.  If it does, I’ll fix it FREE!

Installer Professionalism Guarantee.  Our installers are neat, clean, well-groomed and professional.

You and your referrals will receive the highest-quality installation in the business.  And after they’re finished, they will leave the home as neat and clean as when they arrived!

3.  Sales & Marketing expertise!
Through Home Experts Alliance, you'll gain the coaching, tools, strategies and ideas for marketing "smarter," and eliminating the "big dumb marketing" done by so many businesses. And we'll put you on track to transform your business into an ideal business that gives you the lifestyle you want and deserve.

4.  We focus on what's important to YOU!
Unlike other flooring contractors you may currently be working with, our main focus is assisting you, and giving you concrete, hands-on tools to bring more clients into your business right away.

Once you get the “Richard Anderson Treatment,” 
you'll move me up to #1 in your contacts!

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